VALUE MY NEWS

Instagram : social media storytelling and engagement

Problematizing the like: what does it really mean?

SNAPCHAT DISCOVER : the solution for media futur ?

Medias know a very huge transformation : print is…

How the desire to gain social capital on Instagram makes people twist the reality

The unnessecary political polarization on social media (and how to solve it)

Politics is a typical subject people prefer to avoid during conversations. But these are nessecary conversations if you are part of a society. Everyone wants the country to be organised as optimal as…

Brands as social issue supporters and social media as a tool

Brands today are moving from a simpler, more basic strategy focused on attracting consumers to a more complex strategy which aims to connect with consumers through its values and social impact.

Instagramimetis

It’s Sunday morning. You and your friends are sitted all together in order to brunch. The table is full of food, eggs, croissants, avocado toasts, orange juice, coffee, bacon… But before eating, you decide to immortalize the moment and to share it to your followers on instagram. Everyone is up, arrange the…

How to increase customer loyalty through social media?