How did Facebook & WeChat grow and strive?

How do WeChat and Facebook’s marketing strategies differ? We’ll look at this question in two steps.

• Part 1: how did Instagram, Facebook and WeChat get where they are today?
• Part 2: what are they doing…

WeChat cross-border shops: 5 case studies and detailed guide

How to setup a Cross-border WeChat account?

In order to set up a Cross Border WeChat account, you need to have three things:

1. a China-visible…

WeChat Real Estate: 10 case studies of accounts which got it right

China is the number one foreign buyer of U.S residential real-estate, and purchased 8.6 billions USD of commercial real estate in the US, in 2015 alone.

Mastering CNY lucky money on WeChat and Alipay

It’s the time of the year where Chinese tech companies go head to head with red envelope/lucky money/hong bao campaigns to win over netizens across the country. Last year we saw Tencent and WeChat team up with CCTV’s Chinese New Year Gala that…

3 best platforms for WeChat Membership card

We analyzed 3 platforms enabling you to set up a membership program on WeChat:

• User can have their own membership profile, keep track of order history
• Incentivize your customers to repurchase with…