Double 11 Shopping festival data & China e-commerce trend

In-store WeChat cross-border payment and 3 examples

Chinese tourists spend a lot of money when they travel. According to WSJ, Chinese tourists spent more than $229 billion in 2015, a 53% increase from the previous year. Many shopping malls and tourist centers hire Chinese speaking staff. But…

Which day and at what time should you post your WeChat articles?

This week, we bring you a WalktheChat “mashup” of two great reports published by Henkuai.com and TrustData about WeChat and e-commerce in China.

Food and Beverage marketing in China: how to get started

• The Chinese market for imported food

Why should you care about exporting your F&B business to China?

Well, first of all, China is the largest Food And Beverage market in the world…

Tencent new rules forbid H5 games and interactive campaigns on WeChat

Early this week, WeChat team made an eye-catching move.

They rolled out a stringent new set of rules to evaluate any shared content on WeChat, especially regulating links taking users…

[Infographics] Purchases on WeChat doubled in a year

[Infographic] WeChat Data Report 2016

New WeChat Data just released!

Here are some highlights:

• Daily Active Users reaches 768 million, a 35% YOY increase
• Average users send 74 WeChat messages per day

How did Facebook & WeChat grow and strive?

How do WeChat and Facebook’s marketing strategies differ? We’ll look at this question in two steps.

• Part 1: how did Instagram, Facebook and WeChat get where they are today?
• Part 2: what are they doing…

Case study of Uncle Tongdao: 3 years, 5 million WeChat followers, and 300m RMB valuation

These WeChat Shops make ¥30 million monthly revenue