Wedding Network USA

Knowing Your Target Market

Do you have a clear picture of your ideal client? Who are you trying to attract and conversely, not trying to…

Shane McMurray — The Wedding Report

Are you into data? Are you taking the time to do the market research in your area and about your industry in the wedding sector? You’d be surprised what the data shows about weddings.

Brian Lawrence — Wedding Consultant

Some great reminders about your website — Brian let us in on a couple of key points to remember about your website. From his background in Invitations and Wholesale work, he worked with many wedding professionals and helped them leverage opportunities that we don’t…

Meghan Ely — OFD Consulting

Something we brought up that stuck with me: Why do we separate Marketing, PR, Advertising in College and Education only to give a person at a company the role of each one? But what if you were only trained in one?

How to Spend Your Wedding Budget

Managing the budget tends to be the most dreaded part of wedding planning. Not only must couples…

Jill Celeste — The Celestial Circle

Talking with Jill about marketing was as if your good friend was sitting down to catch up with you. Her approach with clients is to find the passion and authenticity of the business before any marketing ‘speak’ happens.

Kasey Johnson — RBF Law

What a thrill to speak with Kasey on some important legal topics you hear again and again in the wedding and event industry. Kasey likes a challenge and really diving into the situation to find the right solution.

Heidi Thompson — Evolve Your Wedding Business

You don’t stop falling unless you start falling

Are you engineering your business to fit your ideal situation? When you are working on your business as a small business owner, it’s easy to get…

Alan Berg — Speaker, Trainer, Author

Listening to this podcast, you can’t help but realize how easy it is to sell your wedding and events business and make money doing less work! So what are the reasons we sometimes miss our goals?