One of the insights from our Digital Society Index, launched earlier this year, is that there is a danger of backlash against technology in the digital economy. Ensuring high levels of trust and transparency should be a key part of the business…

A lot has changed in the two years since United Nations Secretary-General Ban Ki-moon stood on the stage in Cannes and announced the Common Ground initiative. An unstable geopolitical context, an increasingly digital economy…

Last week I was part of a panel at the Cannes Festival of Advertising which focused on purposeful marketing. Organised by the Effie Awards Russia, the panel touched on the research I published earlier this year and looked at how purpose can be put to work…