The Notebooks of Optimizely’s Design Team: A Photo Essay

Optimizely’s Design team is a diverse bunch, ranging from researchers to coders to designers. In the course of working with them, I noticed that everyone has their own unique note-taking style. Some people draw detailed sketches…

Diving deep into SVG animations

A story of the trial and error of creating SVG animations.

The Structure of Optimizely’s Design Team

Optimizely’s Design team is on a mission to design great products that enable our customers to turn data into action. To achieve this goal, we have 3 product roles and 2 marketing roles to define the entire customer experience, from the first interaction…

The Product Designer’s Concept Car

How Optimizely Uses Concept Cars to Drive Product Vision

Behind the Design: Optimizely’s Mobile Onboarding

A lesson in managing corporate communication and…

Behind the Design: Optimizely’s Mobile Editor

A journey through the design process of Optimizely’s…

Happy Holidays from the Optimizely Design Team!