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Design @ Optimizely
Stories about design and product development from Optimizely’s Design team.
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Neha Saigal
Dec 3, 2017
Who do you want your customers to become?
Sitting in
Jim Kalbach’s workshop “Rapid Mapping for Sprints”, as part of Google’s…
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Balancing design consistency and developer productivity in a design system
Balancing design consistency and developer productivity in a design system
Building a design system at Optimizely that promotes collaboration, discourages one-off solutions, and optimizes for long-term productivity…
Daniel O'Connor
Feb 22, 2017
Design your way to better design feedback
Design your way to better design feedback
In late 2015, my colleague Zach and I went out to get coffee and overhaul Optimizely’s cross-functional feedback sessions. Our Web…
Silvia Amtmann
Jan 11, 2017
Faster, easier, and more scalable: meet Optimizely X Web Experimentation
Faster, easier, and more scalable: meet Optimizely X Web Experimentation
By Silvia Amtmann and Zach Leach, Senior Product Designers
Silvia Amtmann
Nov 9, 2016
Pay Down Design Debt with Polish Day
Pay Down Design Debt with Polish Day
Spend enough time in any large app or website and you’ll discover interface design inconsistencies. This design debt accumulates as we ship…
Dave Rau
Nov 1, 2016
Behind the Design: Optimizely’s Personalization Results
Behind the Design: Optimizely’s Personalization Results
In October of 2015, we launched Optimizely Personalization. This new product makes it easy for our customers to serve customized content to…
Neha Saigal
Sep 21, 2016
Managing Design work with Discovery Kanban at Optimizely
Managing Design work with Discovery Kanban at Optimizely
Want help using this process at your company? Hit me up.
Jeff Zych
Aug 29, 2016
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