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NC State College of Textiles Global Brand Management
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1 billion and counting
1 billion and counting
Lululemon revealed their 2017 marketing goal and they are on the mark to reach 1 billion people. Through product transparency, accurate…
Dakota Batch
Nov 13, 2017
SWOT: Recycled Edition
SWOT: Recycled Edition
A SWOT analysis on the REPREVE® brand by Unifi Inc.
Lilah Halbkat
Oct 24, 2017
Unifi — Repreve Brand SWOT
Unifi — Repreve Brand SWOT
Strengths: These include both tangible and intangible attributes that add positive value to a company. Repreve’s biggest strength is its…
Elizabeth Goudreau
Oct 23, 2017
SWOT Analysis of REPREVE®
SWOT Analysis of REPREVE®
What Is a SWOT Analysis?
Anuja Khairnar
Oct 23, 2017
More than just a #Hashtag
More than just a #Hashtag
Analysis of Unifi. Inc and REPREVE brand from a social media aspect.
Dakota Batch
Oct 16, 2017
REPREVE makes Marc Skid’s Underwear Eco-fashion
REPREVE makes Marc Skid’s Underwear Eco-fashion
Marc Skid is an eco-friendly underwear brand that features the world’s finest organic cotton, Organic Pima Cotton, and gives back to people…
Xiaolu Lin
Oct 15, 2017
Ford Vehicles Using Sustainable Repreve Fabric
Ford Vehicles Using Sustainable Repreve Fabric
REPREVE is a brand of recycled fiber that is made from recycled materials, including used plastic bottles. Because it offsets the need to…
Yuan Shen
Oct 15, 2017
Unifi’s Repreve® corporate with Phunkshun Wear® and their consumers
Unifi’s Repreve® corporate with Phunkshun Wear® and their consumers
With the improvement of people’s living standards, the concept of environmental protection is more and more deeply rooted. When people…
Yue Chen
Oct 15, 2017
Know your customer
Know your customer
Creating a persona for a target audience is important to understand what motivates them as a consumer and why they would want to purchase…
Anuja Khairnar
Oct 2, 2017
Reaching Consumers
Reaching Consumers
Written by Lilah Halbkat, Xiaolu Lin, Xinyue Liu, and Yue Chen. View our consumer profiles here.
Xiaolu Lin
Oct 1, 2017
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