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Analysis and opinion from game industry leaders
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Matthew Emery
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ironSource LevelUp
Mar 7, 2019
Do you know your game’s spend depth?
The top 10% of spenders generally contribute 50% of an F2P game’s…
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2
Matthew Emery
in
ironSource LevelUp
Nov 8, 2021
IAP merchandising: MVP store design for casual games (V2.0)
Wireframes and best practices for building…
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3
Amir Shaked
in
ironSource LevelUp
Jun 4, 2019
Running ROAS campaigns for ad-based games
Until user-level ad revenue data, ad-based games couldn’t…
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2