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J12 Ventures
Sharing founder advice, new investments, and other ideas and observations touching on early stage venture capital and building companies.
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How to create a compelling pitch story — aka the J12 seed pitch deck template
How to create a compelling pitch story — aka the J12 seed pitch deck template
Summarising a few years of learnings of how to pitch to VCs at the seed stage. What to focus on and what not. VOI pitch deck as a bonus.
Luca Banderet
Oct 25, 2021
PLG and the “Modern” GTM — what’s the hype about?
PLG and the “Modern” GTM — what’s the hype about?
Product-led growth (PLG) has emerged as the buzzword of 2021 in the startup and venture capital scene. As go-to-market strategies continue…
Oliver Molander
Sep 3, 2021
The 18 most active venture capital investors in Sweden in 2020/2021 by investment stage
The 18 most active venture capital investors in Sweden in 2020/2021 by investment stage
Venture capital in Europe and Sweden has yet reached another level during the last 1.5 years — just to give you a taste, here, some quick…
Luca Banderet
Aug 23, 2021
J12 is looking for a Venture Analyst
J12 is looking for a Venture Analyst
We’re a Stockholm-based early-stage VC, backing hungry teams seizing groundbreaking opportunities enabled by software and data. We like to…
Luca Banderet
Feb 22, 2021
The $3 trillion data quality opportunity and our investment in Validio
The $3 trillion data quality opportunity and our investment in Validio
Data quality issues costs US companies $3 trillions every year. Validio is automating data validation to fix at least part of it.
Luca Banderet
Dec 8, 2020
Launching new $50m Swedish Seed fund in Europe’s Top Unicorn Factory
Launching new $50m Swedish Seed fund in Europe’s Top Unicorn Factory
Backing founders earlier with double the power
Luca Banderet
Feb 6, 2020
Size, Risk, Go: Our model for selecting the top 0.5% of companies
Size, Risk, Go: Our model for selecting the top 0.5% of companies
The billion-dollar questions we are often asked: From founders, “What do you look for in a startup?” From investors, “How do you identify…
Emmet King
Oct 14, 2019
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