Last week’s announcement that Facebook will be shutting down Facebook Exchange (FBX), its RTB ad…
Today we’re excited to publicly release 6 new deep dive titles in the Little Black Book series.
The buzz around header bidding has focused on the implications for publishers. But what does header bidding mean for ad buyers? Is header bidding a good thing for advertisers? It is a good thing for DSPs?
Sprint’s prepaid cell phone…