The Use of Santa Claus in Advertising Through The Years

He Sees You When You’re Shopping

Share a Coke: It’s All in a Name

A CASE STUDY ON COCA-COLA’S BOLD NEW INTERACTIVE
MARKETING CAMPAIGN

The Past, Present and Future of Social Media

A CASE STUDY (AND INFOGRAPHIC) ON THE GAME-CHANGING…

Under Armour’s #IWillWhatIWant Campaign Finds Its Audience

THE DETAILS THAT MAKE UP A SUCCESSFUL…

Case Study: Nike Regains Its Stride in the Digital Market

By Casey Neal

Advertising Words In Layman’s Terms

35+ Terms that will have you owning your next marketing meeting

Investigating IKEA’s “Sneaky” Content Marketing Strategy

FOUR SNEAKY WAYS IKEA IS HARNESSING…

Cracking the (QR) Code

UNDERSTANDING QR CODES AND THEIR PLACE IN OUR DIGITAL FUTURE

Swimming the Omnichannel

Omnichannel retailing is a Logical Extension of Our Increasingly…

Light on Your Tweet: Agile Marketing in Action

THE FAST PACE OF TODAY’S CULTURE REQUIRES SOCIAL MEDIA…