From Dumb Luck to Structured Excellence

A memo to clients for the creative year ahead from Arif Haq - Contagious Insider’s creative capabilities lead

5 bold predictions about the future of advertising from Contagious

Contagious editor Alex Jenkins puts his neck on the line.

Why Your Marketing Should be More Like Car2Go

Forget Uber: Contagious Insider’s Chris Barth posits that the Smart Car-sharing startup is the brand to watch

Are we heading for a new, grey-tinged golden age of creativity?

A new set of challengers — many with familiar names — are architecting a new golden era of creativity, that is backed by data rather than media sales.

The Great Luxury Divide

Fara Darvill, head of marketing communications, Conran Design Group, on the stratification of luxury brands

The Five Second Rule

One of the most hated and ineffective advertising mediums of them all — the pre-roll — could just help us nail creative problems in the future, says Contagious’ Patrick Jeffrey

Next Practice is Best Practice

The world is changing, more quickly than ever before. Why are we still…

The Copy Behind The Copy

Russell Norris, copy director at R/GA London, argues that UX copy is the most important of the marketing journey.

MaShCreaTr / A Contagious guide to the modern marketing landscape

Dan Southern lays out a new map for navigating adland’s ever-expanding boundaries. This article first appeared in Contagious Magazine, Q1 2016 Issue 46.