Finding Your SuperFans: How to Build a Passionate Audience with #SocialListening

Harness the powerful collective network effect of a passionate relevant audience, and turn it into your most powerful marketing asset.

Best Practices For Choosing A #Hashtag For Twitter Marketing

Hashtags are the Most Atomic Element of Relevance.

They literally attract and hold together real-time communities. They are also critical to targeted social marketing and getting your content…

How To Build Community & Influence With Twitter Lists

I’m an obsessive list maker.

Lists find their way onto my ubiquitous legal pads, loyal journal, and trusty whiteboard. Grocery receipts, paper bags, and Starbucks napkins are also innocent bystanders of my list…

Marfa’s Michael moving to Boise, Dempsey leaves WHYY, and other comings and goings in public media

Tom Michael, who founded and ran Marfa Public Radio and West Texas Public Radio, begins work July 6 as general manager at Boise State Public Radio.

How To Handle Different Types Of Comments On Social Media #Infographic

A key building block in developing and managing powerful organic social audience is how you handle your audience’s comments. There are many different strategies that can be used to respond to all forms of…

The Fastest Way To Build A #Csuite Twitter Audience

Are #Csuite Executives the Snow Leopards of Social Media
The snow leopard of the Himalayas is a powerful and rare creature with almost mythical status amongst wildlife photographers and conservationists. Active only at dawn and dusk in some…

oneQube & ProBidAuto.com Launch Content Marketing Solution for Auto Dealers at the NABD National Conference

New Digital Marketing Platform Enables Auto Dealers to Develop their Own Content Audience

How Influencer Tweets Drive Consumer Purchase Decisions #INFOGRAPHIC

The next phase of influencer marketing is emerging. As a growing number of brands are beginning to understand and leverage the fact that one of the most effective and efficient ways to gain traction is via the…