The Insights — S01E04

How do grandparents help in shaping our lives? Based on Jollibee’s new advertisement I’d say that they have a…

The Insights — S02E04

If you clicked this link because you already know the ad that I’ll feature, then at this point, we can already agree on…

Lockdown Notes: Bad Advertising in the Philippines

How lack of empathy creates the worst brands in the…

Marlou, Xander Ford, and Marketing

There’s a new talk of the town: Xander Ford.

The Insights — S02E03

Padayon

Padayon — to continue.

There is no title more apt than this Bisayan term. After two months, I finally mustered some…

The Insights — S01E06

There is nothing more impactful than real stories.

Why Davos Seaworth Should be Part of your Ad Agency

It’s interesting to consider just how characters in TV series will interact when they exist in real life. And just like any online quiz and fan, we knowingly pick who we think is the best character to put our hopes on. Or, at the very…

The Insights — S01E02

What I’ve Learned

The writer in me had to grab this opportunity to actually write something.