I find myself pointing to this proverb when thinking about the idea of remarketing/retargeting and how I can apply it to my business.
Birds of a feather flock together
I found all of the assigned readings for this week’s class to be enriching, but the chapters in The New Rules of Marketing an PR stuck out to me the most. I love that the book provides such meaningful examples of businesses and organizations who are using digital marketing the “right” way…
As you all know, I love the Audi “Daughter” ad. It’s message really hit home for me, and it remains my favorite ad featured during this Super Bowl. But, the ad I am still talking about (and continues to make me crack up), and I wonder if others ares still…
I was first introduced to the phenomenon known as Funko Pop! vinyls by a good friend of mine when we visited San Diego Comic Con way back in 2013. I recall waiting for hours in a long line for these vinyl figurines wondering what it was that…
Agenda
If there’s one thing I’ve learned about our world these days, it’s that as technology and choices get more abundant, niche markets emerge that really pay off if you target them.
Tesla is a major marketing success story. It’s a company whose mission extends past selling electric cars — Tesla exists “to accelerate the world’s transition to sustainable energy.” A lofty goal to say the least. It has a $0…
As our instructor may have pointed out in the class, a friend and I are interested in launching a line of artisan soap products sometime in the near future. I’ve learned a lot from this class, especially techniques used to capture and effectively market to potential customers.