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The Woopra Blog. Stories on leveraging data for customer journey analytics, personalization, engagement, innovation and deepened customer knowledge.

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Woopra in Woopra

Sep 4, 2019

screenshot of attribution report in woopra

Introducing Attribution Reports

A few weeks ago, we released a powerful new kind of report: Attribution Reports

Woopra in Woopra

Sep 4, 2019

New Feature: Formulas!

Create your own custom metrics and augment your customer journey data in…

Elle Morgan in Woopra

Oct 10, 2018

The 17 Best Form Builder Tools in 2018

Despite all the pomp and circumstance in the marketing technology space, forms are still the…

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Woopra in Woopra

Sep 21, 2018

The Beginner’s Guide to Behavioral Targeting to Increase Conversions

The Beginner’s Guide to…

Woopra in Woopra

Apr 2, 2018

AppLovin is Lovin Woopra for Site Analysis and the Ability to Respond to Customers in Real-Time

Woopra in Woopra

Apr 2, 2018

Mayvenn Fuels Personalized Messaging and Autonomy with Woopra

Woopra in Woopra

Dec 14, 2017

Combining Qualitative and Quantitative Feedback

Guest Post Contribution from Alex Birkett, Growth Marketing Manager at HubSpot, the cloud-based, inbound marketing software that allows businesses to transform the way that they market online.

Woopra in Woopra

Dec 7, 2017

New in AppConnect: Marketo, Magento, Stripe, and MySQL

Woopra in Woopra

Dec 7, 2017

Segment + Woopra — A Match Made in Data Heaven

Segment is an incredibly powerful tool for collecting data from various sources…

Hiral Jasani in Woopra

Dec 5, 2017

Hack the Email Frenzy this Holiday Season with the Woopra and SendGrid Integration