Video: Phenomenal Sustainability Marketing — Video Humor

You cannot berate consumers for their behavior, you can only make them laugh. On this blog, I will list world-class examples of sustainability marketing genius including a new favorite.

Art: Classy, Depressing, and Bound to Only P(reach) to the Choir

An artistic attempt to educate on climate change is clever, elegant and never going to be relevant to Monday Night Football.

Interview: Sophia on Climate Change and Travel (and you can see Julia Dreyfus and Of Course Al Gore)

I am featured on a website that talks about how business and climate change advocacy must live together in the consumer’s personal life.

Advertising: Phenomenal Example of Integrating Sustainability Into the Brand

BMW does an outstanding job of showing they are the best, whatever that includes and including sustainability.

“It’s not an electric car. It’s an electric BMW.”

[gallery ids=”33"]

Video: What Sustainability Marketing can Learn from Marriage Equality

This video stakes a clear claim to the moral high-ground in the argument. Students of sustainability, listen up.[embed]https://www.youtube.com/watch?v=Po9L684vzzw[/embed]

List of Glory: ‘Green’ Brands You Can Trust and Buy Without Worry

Your dollars are your vote, every purchase truly does count. Think like it’s Florida in 2000 — in your shopping cart.

Video: Recycling Cans is so ’80s. It’s about Fabric Now, Baby.

Stories are weak without numbers and numbers are cold without faces. We put a face to the story and gave it a backbone with numbers.

Video: If you can Teach Love of Fat, you can Teach Love of Green

In a phenomenal feat to make curves sexy, a good video shows how confidence strengthens a message.[embed]https://www.youtube.com/watch?v=7PCkvCPvDXk[/embed]

Video: The Perfect Ad and Renewable Energy — a Heater that Only Works if You Hold Hands

A truly warming video, this ad is meant to sell batteries and I hope it does. In addition, it is the perfect example of normal marketing turning to corporate social responsibility.

Video: Coca-Cola, you are Freakin’ Brilliant (Recycling in Asia)

Just hashtag this well done. This is CSR/Responsibility marketing so good, it hurts my professional-brian. Coke hits the can on the head. Must watch if you care about company actions.