GDPR: Does my Contact Us form need an opt-in?

It seems a little counterintuitive to have an opt-in on a contact us form, after…

Why you need to ditch vanity metrics today

Vanity metrics have certain characteristics: they sound good on paper and they are…

The impact of GDPR on your LinkedIn use

A few weeks ago we joined forces with Insight Venture Partners to talk about how the GDPR…

Why too much choice is killing your conversion rate

GDPR — Staying in your data processing lane

There are a lot of GDPR myths going around as well as some misconceptions that are…

GDPR will make inbound marketing better

Perhaps a bold statement to make: GDPR will make inbound marketing better. For many…

Do we really have nothing to hide? GDPR is an eyeopener