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All Stories published by Intrinsic Point (by Gainsight PX) on October 06, 2017
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Aptrinsic
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Intrinsic Point (by Gainsight PX)
Oct 6, 2017
CH 7: From a Traditional Go-To-Market to a Product-led Go-To-Market Strategy
Moving from Marketing…
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200
Aptrinsic
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Intrinsic Point (by Gainsight PX)
Oct 6, 2017
CH 8: Product-led Go-To-Market Strategy Overview
Defining a New Customer Acquisition Process
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82
Aptrinsic
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Intrinsic Point (by Gainsight PX)
Oct 6, 2017
CH 13: SaaS Metrics: Measuring Success with a Product-led GTM
Prioritize PQLs, CLV, and CAC
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172
Aptrinsic
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Intrinsic Point (by Gainsight PX)
Oct 6, 2017
CH 9: Driving Customer Acquisition and Adoption with a Product-Led Strategy
Putting the Foundation in…
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212
Aptrinsic
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Intrinsic Point (by Gainsight PX)
Oct 6, 2017
CH 5: Understanding the Whole Customer Journey
Getting to Initial Product Value
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170
Aptrinsic
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Intrinsic Point (by Gainsight PX)
Oct 6, 2017
CH 1: Welcome to the Customer Experience Era
The Third Wave of SaaS — Focused on Customer Experience
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123
Aptrinsic
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Intrinsic Point (by Gainsight PX)
Oct 6, 2017
CH 6: From Silos to a Cross-functional Focus on Customer Experience
Aligning Around Customer Lifetime…
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129
Aptrinsic
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Intrinsic Point (by Gainsight PX)
Oct 6, 2017
CH 2: Defining Customer Experience
It’s All About What Happens in the Product
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129
Aptrinsic
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Intrinsic Point (by Gainsight PX)
Oct 6, 2017
CH 4: Taking an Outside-In Perspective of the Customer Lifecycle
Organizing Around the Buying Journey
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175
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Aptrinsic
in
Intrinsic Point (by Gainsight PX)
Oct 6, 2017
CH 12: The Anatomy of a Product-led Organization
Calling Upon New Playbooks
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79
Aptrinsic
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Intrinsic Point (by Gainsight PX)
Oct 6, 2017
CH 3: Show, Don’t Tell
Nurture and Personalize Based on Product Usage
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76
Aptrinsic
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Intrinsic Point (by Gainsight PX)
Oct 6, 2017
CH 10: Product-led Customer Retention and Expansion
Embracing Organization-Wide Accountability for…
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61
Aptrinsic
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Intrinsic Point (by Gainsight PX)
Oct 6, 2017
CH 11: The Anatomy of Personalized Customer Engagement
Laying the Groundwork for Scalable, Repeatable…
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58
Aptrinsic
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Intrinsic Point (by Gainsight PX)
Oct 6, 2017
CH 14: Three Pillars that Support a Successful Product-led GTM Strategy
Data, Engagement, and…
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72
Aptrinsic
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Intrinsic Point (by Gainsight PX)
Oct 6, 2017
CH 15: Conclusion — The Future of SaaS is the Personalized Product Experience
Becoming Customer…
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74
October 05, 2017
About
Intrinsic Point (by Gainsight PX)
We created Intrinsic Point to share ideas, stories, and strategies on how to build and grow products that people really love. By Team Gainsight PX.
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Tags
Customer Experience
Go To Market
Product Management
Startup
SaaS
Startup
Go To Market
Product Led
Product Management
SaaS
Editors
Aptrinsic
Mickey Alon
Travis Kaufman