Top stories published by IPG Media Lab in November of 2006

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Top Stories published by IPG Media Lab in November of 2006

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Nov 28, 2006

First Second Life Millionaire?

Edit: I didn’t notice it before, but there’s an interesting little psuedo-Chinese gold farmers aspect to this whole thing. Apparently, Anshe employs a staff of 25 employees in Wuhan, China to help out with her business. It’s not quite like she’s employing them to play video…

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Nov 30, 2006

Holy Hotsticks! $5 Million in In-Game Advertising Over Christmas?

Electronic Arts is going to make more than $2 million this holiday season using dynamic advertising. Or, at least, so EA spokesperson Jeff Brown told the Wall Street Journal today (subscription required).

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Nov 6, 2006

Finally! Cool HD-DVD Advertising!

Kind of by the nature of the Future of Media writers, this blog has tended to focus more on in-game advertising, Second Life, social networking, mobile and user-generated content. Well, I am now proud to say we have our first post on HD-DVD advertising, something which…

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Nov 17, 2006

Visionaries get booted for the established business men.

So, is it just me or does anyone else get the feeling that visionary leadership is slowly giving way to practical business sense? Today, two interesting announcements were made.

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Nov 7, 2006

Liveblogging the Los Angeles Games Conference — Part 1

[Jeff’s Note: Okay, I’m sitting here at the Los Angeles Games Conference and we’re going to give this liveblogging thing a shot. Dunno if I quite have the stamina for it, but let’s see if it works What follows is a paraphrased…

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Nov 10, 2006

Big Increases in Older Second Life Population

Here’s a cool little piece of information that comes to us by way of Hitwise regarding Second Life: Interest in Second Life is increasing primarily among people over 45. Hitwise has been tracking visits to Secondlife.com, which acts as a central…

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Nov 16, 2006

Open-Source Will Spur Innovation On Cell Phones

We were having an interesting discussion around the lab today about cell phones and the potentially huge increase in innovation that could result from open-source development on wireless handsets. The conversation started after lab executive…