SXSW 2014: Thinking in Ecosystems And The Lifecycle of Content

As we attended panels from various media companies, one theme became clear: now that consumers have more options as to when, where, and what type of content they view, media producers must become more savvy about planning…

The Trigger SXSW: Hank Adams, Sportvision

SXSW 2014: Deriving Value from Image Data

What’s a picture worth? Premise and Skybox discussed how their approaches to image capture are creating value during the panel “Shelves to Space: What Images Say about Our World.”

The Trigger SXSW: Jeremy Goeke, Fliptu

SXSW 2014: A Battery Delivery Campaign

I was outside the Austin Convention Center Monday morning when I saw this poster:

And I thought: “Hey, actually I could really go for that. My battery is not holding a charge very well these days.”

The Trigger SXSW: Lester Lee, Chute

SXSW 2014: How Sports Have Mastered Social

“Thanks for letting us watch where and when we want — no more illegal streams for me.”

With that comment, one sports fan and audience member at the “24 Hours Sports in the Age of Bite-Sized Content” panel perfectly illustrated how…

Apple Pushes Streaming Video At SXSW

Apple announced that it will stream SXSW events via VEVO, a rare partnership with Google-related products that banks heavily on streaming video and SXSW’s popularity — particularly in light of streaming’s rise in popularity and YouTube’s attempt to break into…

The Trigger SXSW: Jeanniey Mullen, Ringblingz