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Go to the profile of 行銷資料科學
行銷資料科學 in Marketingdatascience

當STP「行銷策略」遇到資料科學 — 系列2 — 案例分析與Python套件規劃

在系列1–案例介紹中，我們介紹了林曉美的案例背景，本篇文章將依行銷策略循環規劃結合資料科學之方法，詳述STP行銷策略流程如何結合外部資料，解析分析觀點並教導大家如何進行分析前的Py…

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August 26, 2020
August 28, 2020
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Marketingdatascience
行銷資料科學 — 數據驅動精準行銷。基礎概念、趨勢、方法和實戰。
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