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The Product Launch: Go-To-Market & Product Marketing Tips
Stories from the Product Marketers perspective
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Yasmeen Turayhi
Oct 17
How Well Do You Know Your Customer? (Sample Questions included)
Top Questions to Ask in Your Customer
…
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Yasmeen Turayhi
Oct 15
The most underestimated skill set in product marketing is….(Drumroll)
Intuition
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Yasmeen Turayhi
Oct 14
Mastering Product Packaging: Have You Effectively Tiered Your Features?
Do you know how to package
…
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Yasmeen Turayhi
Sep 13
Questions I Wish I Asked My Customers
The importance of conducting ongoing customer interviews
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7
Yasmeen Turayhi
Sep 12
Virtual Workshop: How well do you know your customer?
What no one tells you when you’re launching a…
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Yasmeen Turayhi
Aug 27
Do your customers understand your messaging, or is it confusing?
Lost in Translation: Is Your Product…
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Yasmeen Turayhi
Aug 26
Have you built trust with your customers?
Building trust with your community and your customers will set you apart from the noise…
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Yasmeen Turayhi
Mar 25
Proactive Product Marketing v. Reactive Product Marketing
Why proactive product marketing is essential
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37
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Yasmeen Turayhi
Mar 7
When is the “Right Time” to Hire a Product Marketer?
Based on my experience, the best time to hire a…
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2
Yasmeen Turayhi
Mar 6
Why Product Marketing should NOT be a reactive exercise
Many companies think about product marketing…
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19
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