One of the most popular new features on SocialRank is our “Compare to another account” filter. This lets you compare any two accounts on Twitter or Instagram to each other and see the overlap and difference of followers.

At SocialRank we’re always thinking about where our industry is headed and what role we play in that future. Three things constantly turn up when we talk about the trajectory of social media and marketing:

Last week, we wrote about how politicians can galvanize their existing social media audiences to help with turnout at local events. In startup-speak, this would be an example of retention/reactivation marketing.

In 1967, programmer Mel Conway wrote a paper called “How Do Committees Invent?” and submitted it to the Harvard Business Review, who promptly rejected it. Luckily for us, the paper eventually ended up getting published the…

Early Access to SocialRank for Instagram

At SocialRank we are building a place where you can log in with your various social…

Over one month ago, we launched a product called the SocialRank Index. The Index tracks the Twitter activity of the world’s biggest brands, and our goal with it is to build a tool that monitors the “pulse” of how people are engaging with brands online.

We’ve pushed some new updates to the Bio Keyword filter and will highlight them below. The updates allow for advanced Bio Keyword filter search and better segmentation of your followers on Twitter and Instagram using SocialRank.