The Economist has an interesting story about how McDonald’s is pushing into mobile apps and digital ordering systems. The company is planning to introduce mobile ordering and payment in 25,000 restaurants by the end of 2018.

KLM airline has a very nice implementation of a Facebook Messenger bot. When you book a flight through their online store, they offer a possibility to get updates and check-in guidance through Facebook Messenger. And it works pretty perfectly — I…

Online stores have not been very eager in building mobile apps, yet many big online stores have apps (e.g. H&M, Zalando). The outdoor clothing brand Patagonia is now the latest big online store to shut down its iPhone app. I found out about this through this blog…

China’s WeChat is often referred to and used as an example, but outside China WeChat can’t really be experienced. Therefore good articles explaining WeChat are important, and this article might just be the best I’ve read. A highly recommended read for all who want to understand where all the talk…

Many online stores currently do a lot of thinking around better product recommendations and personalization algorithms. One of the biggest fashion stores, Yoox, explains some of their renewal goals in this article. One interesting piece of information is that…

Starbucks is well-known for investing heavily in mobile apps. This blog post from Digital Turbine explains quite well why Starbucks does it. The post refers to other sources and doesn’t really deliver anything new, but it summarizes the business…

BBC+ is the new mobile app of BBC that combines all the different apps BBC has had (as many as 15 different apps at some point).

Travel and transportation are areas where apps are certainly booming. Virgin America is the latest airline to launch their app. The purpose of their app is to make their customers’ lives easier, especially after the initial purchase. The main purpose of Virgin…

Engage, an Episerver agency from the UK, has published a case story about how they built the website and ordering channel for Irish Ferries.

As a CMS case study, it isn’t very remarkable in itself, but it got me thinking how wildly…