[:en]A recent Accenture study found that 87% of consumers use a mobile device while watching TV, and we now know that many of those consumers are using their second screen to play mobile games.
[:en]Our recent white paper on “App Monetization Strategies That Put Users First” shares seven ways that mobile app developers can boost revenue while improving the user experience as well. Because…
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Q4 is the biggest ad spending quarter of the year. To capitalize on that influx of holiday spend from advertisers, we recommend participating in the Tapjoy Q4 Currency Sales. We’ve historically…
Halloween is right around the corner, and you can already feel the excitement in the air as the holiday season begins to ramp up. For marketers, the start of autumn brings a different type of…
Push notifications are like stepping into the same space as your user, wherever they may be: at any moment you can reach out and tap them on the shoulder. But just as in real life, a…
[:en]In case you hadn’t heard, Facebook will be shutting down its Parse hosted app service next January, so if your app is currently using Parse you’ll want to begin migrating to another service as soon…
Push notifications play a crucial role in any successful app engagement or monetization campaign. A relevant, timely and personalized notification can help bring back lapsed users who might not have opened your…