Increases Click-Through Rates of video campaigns by 3–5X, adds an average of 30 seconds of engagement time through optimized Interactive…

Fyber partners with Tapjoy to launch the beta of FairBid, the world’s first mechanism to achieve a true state of in-app header bidding.

Singular releases new ROI Index, names Tapjoy among the top 15 best-performing media sources.

What are the emerging video ad formats that mobile game publishers should be aware of this year? Tapjoy’s Sarah Chafer chats to [a]list…

New features empower app developers to better segment users and customize their monetization strategies to maximize revenue

Three-quarters of mobile gamers say they are likely to download a new game during the holidays; a majority are also more likely to engage…

20th Century Fox taps Interactive End Cards to drive four percent click-through rates for campaign promoting “War for the Planet of the…

At Tapjoy, we’ve spent the last decade delivering maximum impact for our clients, whether it’s advertisers looking to engage mobile…

Users who engage with rewarded ads are 4.5X more likely to make an in-app purchase, spend 326% more after engaging with ads

Reaches nearly 600 million mobile consumers, with 107% YOY increase in monthly unique video views

Deal enables players to earn free in-app coins by watching videos and engaging with ads from Tapjoy’s premium advertising partners

Three-quarters of mobile gamers say they are likely to watch rewarded videos when offered the chance

Video ads are particularly effective at driving long-term retention

Brands gain additional insight into attention and viewability performance for video ads across Tapjoy’s mobile gaming apps