Archive of stories published by Telling Your Brand’s Story…

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2013

2014

Steve McGarry in We.Create:Me

Jan 18, 2014

How to build an audience using Medium.

Scribbled by: @stvmcg

Transmedia Brands

Are Automobiles the Pioneer of Transmedia Storytelling in Consumer Products?

Most of the transmedia scholars and practitioners agree that transmedia storytelling (TM) is not limited to entertainment contexts but also…

James Faghmous

Dec 11, 2013

The Single Most Important Startup Lesson: How to Perform Inception on Your Customers

6 responses

john v willshire in smithery

Jan 6, 2014

The Dialogic Brand

Brand as BitTorrent; complex, fragmented, distributed

Brands Sell More Than Just Products and Services

What Do Brands Really Sell?

Konrad W. Gorak in Brand Labs

Jan 25, 2014

7 Steps for Crafting a Brand Story That Sells.

Make Your Clients Want More and More of What You Do.

Emily Clark

Jan 21, 2014

The future of social media is not social

How brands are being forced to look beyond the current…

communicable

Nov 18, 2013

Communications as Experience Design: Naming

Naming is Everything

The Failure of Brand

Massachusetts College of Art President Dawn Oxenaar Barrett on identity, speed…

Steve McGarry in 검색엔진최적화 마케팅(Search Engine Optimization & Marketing)

Jan 20, 2014

The Perpetual Motion Machine Called Quora

Scribbled by: @stvmcg

1 response

These were the top 10 stories published by Telling Your Brand’s Story…; you can also dive into yearly archives: 2013, 2014.

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Telling Your Brand’s Story…

How to build awareness, engagement and set the stage to interact with consumers around your brand or company’s core beliefs, values and how you intend to add value to their lives.

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