This blog was updated on June 22nd, 2018.

3 Ways to Successfully Validate Your Cold Call

BANT is Dead

It’s been a good run, but like the Walkman or driving to a store to rent a movie, BANT is a thing of the past.

BANT (Budget, Authority, Need, Timeframe) is an acronym that’s been used for years to measure the quality of a sales lead. These are important parts of the lead…

This blog was updated on June 21st, 2018.

Account Based Outbound: Research Aids For SDRs

This blog was updated on June 22nd, 2018.

Cold Calling 2.0

3 Ways to Keep Cold Calling Current

Fantasy Baseball and Sales Development: Data Is Mission Critical

Data driven decisions and their long run impact

Whether you are playing in your annual fantasy baseball league or executing a sales development process, there’s a…

Flash Marketing: Effective Lead Generation Strategy

“For Sale, Baby Shoes, Never Worn”

-Ernest Hemingway

So Seriously, What’s the Difference Between a Salesman and a Saleswoman?

Fewer comments in my life have been more impactful than when my boss at my internship told me to toughen up, follow the money, and pursue a career in sales. She believed that I was afraid to be in a…

This blog was updated on August 20th, 2018.

3 Reasons Taffer Would Shut Down Your CRM

Data Quality Creates CRM Integrity & Fuels Lead Gen

She’s the Man

In college, sexism in business is a heavily discussed topic and it’s no secret that there are far fewer females in sales than men. As a recent graduate myself, I became convinced that most women in business never “stepped up to the table” and shared their ideas. I also believed that I would be expected…

Getting to the Decision Maker: How to Set Your Sales Team up for Success