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The Empowered Marketer
For marketers, by marketers — the Empowered Marketer explores real-world tactics and techniques to grow your B2C business.
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Catering to the High Fashion Buyer | Aneesha Rao of Need Supply/Totokaelo
Catering to the High Fashion Buyer | Aneesha Rao of Need Supply/Totokaelo
High fashion is a highly competitive space.
Cara Hogan
Sep 19
The Empowered Marketer Live | eTail East 2018
The Empowered Marketer Live | eTail East 2018
Recently, thousands of retailers converged on Boston for Etail East 2018 to network and learn about everything on the cutting edge of…
Cara Hogan
Aug 22
The Brands at the Forefront of Ecommerce | Aaron Orendorff of Shopify
The Brands at the Forefront of Ecommerce | Aaron Orendorff of Shopify
What’s coming next in ecommerce?
Cara Hogan
Aug 8
Power Customer Acquisition the Smart Way | Jon Corwin of One Click
Power Customer Acquisition the Smart Way | Jon Corwin of One Click
It’s not easy to optimize.
Cara Hogan
Jul 25
What B2C Brands Can Learn from B2B Marketing | Kaleigh Moore of Lumen Ventures
What B2C Brands Can Learn from B2B Marketing | Kaleigh Moore of Lumen Ventures
What’s your favorite ecommerce blog right now?
Cara Hogan
Jul 11
How Millennials are Shaping Ecommerce | MaryLeigh Bliss of Ypulse
How Millennials are Shaping Ecommerce | MaryLeigh Bliss of Ypulse
If you’re exhausted after years of constant trend stories about Millennials, you’re not alone.
Cara Hogan
Jun 27
No Quick Fixes for Content in Ecommerce | Nat Eliason of Growth Machine
No Quick Fixes for Content in Ecommerce | Nat Eliason of Growth Machine
Content is one of the most underutilized marketing tactics in B2C and ecommerce today — but that’s changing quickly.
Cara Hogan
Jun 13
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