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Hearken
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Reflections, predictions and calls-to-action for journalists
Don't be an Askhole: Toward an ethical framework for engagement
Don't be an Askhole: Toward an ethical framework for engagement
How might newsrooms create an ethical framework around their engagement work, similar to a code of conduct for staff relationships?
Jennifer Brandel
Jul 11, 2018
Choosing journalism metrics that actually count (and are countable!)
Choosing journalism metrics that actually count (and are countable!)
Fluffy goals, unmeasurable metrics, and forgotten impacts, oh my! Here's how we're helping newsrooms fix that shit.
Stephanie L. Snyder
Aug 2, 2018
How to copy our great hiring process, step by step
How to copy our great hiring process, step by step
We recently hired our 9th full-time employee. The Hearken team is proud to have developed a transparent, collaborative, and well-defined…
Hearken
Sep 19, 2017
The journalism industry knows engagement is necessary to survive. Study: here are the barriers.
The journalism industry knows engagement is necessary to survive. Study: here are the barriers.
Resources, workflow, culture, oh my! There’s a lot between knowing engagement is important and making it happen.
Jennifer Brandel
Nov 14, 2018
Questions are the new comments
Questions are the new comments
(This post is adapted from a keynote I gave at the Hacks/Hackers Media Party 2015 in Buenos Aires. If listening or watching is more…
Jennifer Brandel
Aug 29, 2015
What We Mean When We Talk About “Engagement”
What We Mean When We Talk About “Engagement”
When uttered outside of journalism circles, the word “engagement” means something fairly specific involving rings, love, wedding bells…
Jennifer Brandel
Aug 31, 2016
More Than Fluff: Dismantling Journalism’s Hard News Bias
More Than Fluff: Dismantling Journalism’s Hard News Bias
Say you’re an editor of your city’s main newspaper. Which of these news stories do you think your audience needs most?
Ellen Mayer
Aug 17, 2016
Yes, engaging with your readers will help you make money. Another study proves it.
Yes, engaging with your readers will help you make money. Another study proves it.
Bitch Media just released a one-year study they did to see if using Hearken to engage with their readers would result in more people…
Hearken
May 22, 2017
Want to be good for democracy? Be better at democracy.
Want to be good for democracy? Be better at democracy.
A tested strategy for news media to better serve the public and earn back trust. Break glass, break open processes for unprecedented times.
Jennifer Brandel
Dec 12, 2016
Engagement pros share tips on prioritizing their work: How to pour love into your passion projects…
Engagement pros share tips on prioritizing their work: How to pour love into your passion projects…
There are any number of ways to think about the time and energy journalists have to put into engagement work. (Simmering pots, rocks…
Bridget Thoreson
Sep 14, 2018
Looking for evidence that audience engagement helps newsrooms? Here you go.
Looking for evidence that audience engagement helps newsrooms? Here you go.
The news industry does not have a universal metric to measure the efficacy of engagement. That’s OK. We still have measurable proof.
Jennifer Brandel
May 3, 2018
Facebook’s latest change is actually good news for Hearken partners
Facebook’s latest change is actually good news for Hearken partners
Hearken-powered content that our news partners make outperforms their other content. In short: we’re in line with Facebook’s latest shift.
Jennifer Brandel
Jan 12, 2018
When should newsrooms not use Facebook for audience engagement?
When should newsrooms not use Facebook for audience engagement?
January 2018 update: here’s a post explaining what Facebook’s algorithm changes mean for our partners (spoiler: it puts them at an…
Jennifer Brandel
Oct 17, 2017
A serious problem the news industry does not talk about
A serious problem the news industry does not talk about
Ask anyone working in a newsroom what they think of their audience, and you’ll hear a variety of answers. Over the past couple of years…
Jennifer Brandel
Apr 19, 2016
Public-Powered Journalism
Public-Powered Journalism
I've been obsessed with one particular (and surprisingly provocative) question about the news industry. And so I've been posing it to all…
Jennifer Brandel
Jun 25, 2015
Public-Powered Journalism Isn’t Lazy
Public-Powered Journalism Isn’t Lazy
This past year I found myself sitting at a dinner party with a family friend who is a retired columnist for a Big Respected Newspaper. When…
Ellen Mayer
Apr 14, 2016
Culture Change Is Hard
Culture Change Is Hard
In 2015, researchers at the University of Iowa published a study finding that legacy newsrooms often embrace technical innovating (social…
Hearken
Apr 28, 2016
7 things I never learned in journalism school
7 things I never learned in journalism school
This article is the text of a presentation I gave at the Entrepreneurial Journalism Educators Summit at CUNY on July 15, 2016.
Jennifer Brandel
Jul 15, 2016
Give the audience what they want or what they need? There’s an even better question.
Give the audience what they want or what they need? There’s an even better question.
Two particular questions have been haunting newsrooms’ strategy conversations, causing severe moral dilemmas and destabilizing the…
Jennifer Brandel
May 25, 2016
A comic treatment of a tragically broken process in journalism
A comic treatment of a tragically broken process in journalism
I spend the bulk of my waking life thinking about the news industry and audience engagement. And there’s a particularly knotty issue I’ve…
Jennifer Brandel
Jun 30, 2016
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