Fixing the UX of hyperlinks

User Interfaces should be predictable. Not like suspense thrillers where you don’t know what’s coming next. Users should be aware of the consequence of the actions they take, no hidden surprises. How did we miss such a simple UX rule when implementing the anchor tags?

The UX of three of India’s hottest food delivery startups

In this hyper-competitive market, user experience can make or break a startup.

Stop saying ‘UI/UX’!

.. because, this is how it’s equivalents sound, in other professions

Aarghhh!

I bet you would have seen something like the statements below, each, at least a few hundred times in the last year.

Thoughts: Good ATMS vs Bad ATMs

Good ATMs show you what direction a card needs to be inserted in.
Bad ATMs don’t. They make a terrible…

Please help me remember my password

Sign Up forms are awesome! The design of them are quite challenging, but when done correctly, they are a breeze to use. While most of them are smart by
- dynamically checking the username/ email existence in the database
- indicating password rules as you enter them…

UX vs UI : The ‘crusades’ equivalent of the design world.

Dear Facebook, your users are lazier than you think

Most of the users tag the person whom they would…

Teaching the Smartphone Generation

I have been involved in teaching for quite some time now across people of different age group…