How the Trump Presidential Campaign is Affecting Trump Businesses

At Foursquare, our data scientists are often called upon to analyze real world trends; we use Big Data to determine how commercial fortunes are rising or falling. This year, politics and business are intersecting, as…

In Ten Years: The Future of AI and ML

Making Predictions with Fellow Tech Experts

Coming to America?

International tourism to the U.S. down by double digits, likely impacting retail sales and employment

How we designed Foursquare Swarm 5.0

Revamping our lifelog app

Which Companies Will Amazon and Walmart Acquire Next?

Earlier this summer, when Amazon and Walmart scooped up Whole Foods and Bonobos, speculation swirled around these two retail behemoths each striving to become the ultimate shopping destination — both on and offline. Today’s news of a…

Foursquare Predicts Chipotle’s Q1 Sales Down Nearly 30%; Foot Traffic Reveals the Start of a Mixed Recovery

When Chipotle came on the scene, the chain earned lots of fans for its approach to “food with integrity,” including antibiotic-free meats, GMO-free…

Millennials Are Spending More Time at an Unexpected Location: Theme Parks

Millennials: always drawn to the next big thing — and that includes theme parks re-invented with their exact generation in mind. This group (ages 18 to 34, now the world’s largest demographic) is…

Improving Our Engineering Interview Process

Previous Process and Motivations

Up until a year ago, Foursquare had a very typical interview process for a startup. We started with a phone call where the candidate implemented one or two simple questions…

Introducing Foursquare Analytics: a dynamic foot traffic dashboard for brands

Beta partners include Taco Bell, TGI Fridays, H&M, Lowe’s and Equinox

Imagine you’re a T.J. Maxx analyst, and in every business publication, you read about store closures…