All stories published by IPG Media Lab on June 10, 2014

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All Stories published by IPG Media Lab on June 10, 2014

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2014

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IPG Media Lab in IPG Media Lab

Jun 10, 2014

Eye Tracking For Gaming Is Just the Start

At this week’s E3 convention, SteelSeries is showing off its new Sentry Eye Tracker, a device designed to track where a gamer looks while playing. This primary function can offer insights when training for gaming tournaments, but it is promising in a much…

IPG Media Lab in IPG Media Lab

Jun 10, 2014

Messaging App Tango Launches Brand Channels

Today Tango, a messaging app with over 200 million users globally, launched a plug-and-play solution for brands called Channels. It functions similarly to a Facebook brand page — a user follows a channel and then can view content like photos and video…

IPG Media Lab in IPG Media Lab

Jun 10, 2014

Playstation TV Coming This Year

Just when you thought you had a handle on all the over-the-top platforms, Playstation announces the North America release of Playstation TV. The $99 device will stream PS Vita and select PS 3 games to your TV in addition to media services like Hulu and Netflix. More…

IPG Media Lab in IPG Media Lab

Jun 10, 2014

Gamers Watching Gamers Play Games: Twitch & The Power Of Live Viewing

Did you know that video network Twitch has 45 million monthly active users who tune in to watch live streams of people gaming? In fact, there are currently 85,000 tuning into League of Legends right now. Most…

June 09, 2014

June 11, 2014

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