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Words for Life
Occasional good advice. Frequent idiocy.
Copywriting
Humor & Satire
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A ski resort used a 1-star review in its (brilliant) ads, so now I’m inspired
A ski resort used a 1-star review in its (brilliant) ads, so now I’m inspired
3 helpful reminders for creatives everywhere.
Luke Trayser
Sep 20, 2017
How to be a copywriter
How to be a copywriter
Luke Trayser
Aug 3, 2015
Medium’s New Logo: A Review
Medium’s New Logo: A Review
It’s good! Or bad, maybe! Who can say?
Luke Trayser
Aug 22, 2017
Get Off Your IHOb High Horse
Get Off Your IHOb High Horse
Your Twitter snark helped the burger campaign work.
Luke Trayser
Jun 12, 2018
This is the ONLY thing you need to do to become a multi-millionaire.
This is the ONLY thing you need to do to become a multi-millionaire.
Warning: This is the worst kind of content on Medium.
Luke Trayser
Feb 6, 2018
What Is Fortnite, And Why Won’t My Kid Shut Up About It?
What Is Fortnite, And Why Won’t My Kid Shut Up About It?
A helpful Q&A for clueless parents.
Luke Trayser
Mar 13, 2018
Illinois has the single worst license plate in the country.
Illinois has the single worst license plate in the country.
So we designed 8 better options in 8 hours.
Luke Trayser
Nov 20, 2017
A 100% transparent look at my first Medium paycheck
A 100% transparent look at my first Medium paycheck
They pay more than I expected.
Luke Trayser
Sep 28, 2017
8 simple things I do before 8 a.m. every day
8 simple things I do before 8 a.m. every day
Want this life? Here’s your roadmap.
Luke Trayser
Aug 10, 2016
“Good Vibes Only” and 9 more phrases that need to get off my plane
“Good Vibes Only” and 9 more phrases that need to get off my plane
More like “Bad Vibes Sometimes.”
Luke Trayser
Jan 15, 2018
64 Things People Who Double Space After A Period Probably Do
64 Things People Who Double Space After A Period Probably Do
Aren’t they the worst?
Luke Trayser
Apr 12, 2016
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