Getting into the hearts and minds of consumers and defining core motivators for purchase is more important than ever. This week in Los Angeles Envirosell presented “The science of Shopping Conference 2009.” Envirosell researchers and consultants from several regions including…

In the past two months, I’ve heard a fair bit of buzzing along the lines of “when are media no longer emerging, but emerged?” Or “is xyz technology really ‘new’?” And to all those asking this question, I have only one thing to say: You’re right.