Top stories published by IPG Media Lab in April of 2010

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Top Stories published by IPG Media Lab in April of 2010

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2010

April

IPG Media Lab in IPG Media Lab

Apr 7, 2010

App vs. WebApp: A philosophical difference

Last week two items of note occurred. Apple released the iPad, and Google announced they would be building Flash into Chrome and Chrome OS. These two announcements highlight a growing difference between Apple and Google’s strategies for the future of…

IPG Media Lab in IPG Media Lab

Apr 29, 2010

From cash to credit to cellphones

Last year the Lab spent some time researching the future of credit card payment systems. Our findings convinced us that peer to peer payments and alternative payment platforms would eventually reign. While sites like PayPal and eBay had paved the way, we wanted more…

IPG Media Lab in IPG Media Lab

Apr 5, 2010

iPad, IAD, and Me

The iPad is here — and with it, apps. And games. And ads. The iPad arrived on April 3. Rumor is, on April 7 Apple will reveal what it’s done with Quattro and showcase the future of the ad platform for its mobile operating system. This announcement could, in a very real way, mobilize (pun…

IPG Media Lab in IPG Media Lab

Apr 1, 2010

YouTube rentals: The new Netflix?

If you were looking to get rich off that adorable video of your baby dancing to Rihannaâ€™s “Rude Boy,” today might be your lucky day.Â This week, YouTube quietly rolled out a YouTube Rentals beta program open to any user looking to monetize their content.Â All you do…

IPG Media Lab in IPG Media Lab

Apr 20, 2010

Connected devices get some Best Buy love

According to a report from ABI Research, Best Buy is planning to set up displays in store to showcase devices connected to the Internet (TVâ€™s, Set-top boxes and blue ray players).Â The hope is that with a bit of education, consumer adoption will get a push…

IPG Media Lab in IPG Media Lab

Apr 23, 2010

The hidden dangers of “life gaming”

I recently spoke to a class at USC, and in the Q&A afterward was asked a very interesting question: “Do you think everything will be a game?” It’s a question I’ve been pondering for a while, but actually being asked by someone forced me into an answer. Before sharing…

IPG Media Lab in IPG Media Lab

Apr 7, 2010

ShopFans provides glue between social and retail

Social commerce is white hot. Not surprisingly, a recent report from Foresee Results indicated that Facebook is by far the most effective way for retailers to woo would-be shoppers. The report indicates that, of the 69% of online shoppers who…

IPG Media Lab in IPG Media Lab

Apr 7, 2010

iPad: Point/Counterpoint

The iPad has struck a nerve, stirring up a ton of controversyâ€¦ Is it the next great device or an overhyped Apple toy? Check in with the Lab to see our first installment of our new series: â€œPoint/CounterPoint: Whose Side Are You On?” Featuring Lab Director, Lori Schwartz and Lab…

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Apr 16, 2010

Breaking new ground: The Lab’s retail center

The Lab has broken ground on the soon to be unveiled Retail Experience Center.

We will be posting photos every Friday showing the development and status ofÂ what will be the best place to see implementations of emerging media…

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Apr 27, 2010

Let there be light: the Labâ€™s Retail Center

Thursday was the first time we extended the Lab Tour into the new Retail Experience Center for the J3 team, showcasing Modiv Mediaâ€™s self scanner and MTI Interactiveâ€™s smart lift system. This morning we passed electrical inspection and can start…

March 2010

May 2010

These were the top 10 stories published by IPG Media Lab in April of 2010. You can also dive into daily archives for April of 2010 by using the calendar at the top of this page.