Black Friday Dwarfed By Single’s Day In China

China’s biggest retail day is “Singles Day,” which is celebrated on November 11th and is a bit of an inverse Valentine’s Day in which people buy gifts for friends that are still looking for love. E-Commerce sales for this year’s holiday were…

Goodbye “Campaign,” Hello Publishing

Black Friday Sales Up 13% From 2011

It was a huge Black Friday weekend with the NRF reporting 59 billion dollars in sales, almost a 13 percent increase from 2011. Comscore also reported record e-commerce sales of over 1 billion dollars, led in part by a growth in the digital content category, which…

BIA/Kelsey Predicts Boom In Native Ads

A new release from BIA/Kelsey predicts “native” ad spend on social media sites to increase from 1.53 billion this year to 3.85 billion in 2016. For some reference, these native formats treat ads as any other piece of content, like a promoted tweet in your…

Report: Cell Phone Activities 2012

The Pew Internet & Life Project has released it’s 2012 report on cell phone usage. While the data isn’t necessarily surprising, it’s good to know that 80% of respondents use their phone to stay in touch via text messages, but more interesting to know that 82% of users are taking pictures..