French Bank BNP Paribas Dives Into Virtual Reality With An App & A Pod

What Happened
French banking giant BNP Paribas is the latest company in the financial service sector to explore virtual reality as a tool to improve its customer experience. The Paris-based bank announced…

Updates On Boundless Retail: From Omni-Channel To Customer-Centric

Walmart Trials Automated Grocery Pickup Kiosk At Oklahoma City Store

Fast Forward: How Brands Can Start Preparing For Apple’s Business Chat

Media Trial: The Art Of The Takeover

MAGNA, the intelligence, investment and innovation unit within IPG Mediabrands, and IPG Media…

Fast Forward: Everything Brands Need To Know About Apple’s 2017 WWDC

Editor’s Note: As an abridged version of our actionable intelligence products, this post only includes generic suggestions for brand marketers. For the full version, completed with features on our trend-setting…

Here Comes Dash Wand, An Alexa-Powered Barcode Scanner For Your Kitchen

Niantic Marks Pokémon Go’s One-Year Anniversary With DOOH Campaign

What Happened
Niantic, the company behind Pokémon Go, is celebrating the one-year anniversary of its smash hit game with a digital out-of-home campaign that utilizes real-time data to highlight its global…

Amazon Opens Program For Creating “Watch & Shop” Apps For Fire TV