Read the original on: AdAge

Brands will be able to buy ads against Facebook’s Super Bowl audience leading up to and during the Super Bowl. The social media giant is live-tracking users’ status updates…

Read the original on: WSJ Blog

Vimeo is rolling out a new Vimeo On Demand Publisher Network, a collection of websites that will use Vimeo’s technology to build custom video-on-demand libraries for online publishers. Early…

Read the original on: The Verge

This week, both Snapchat and Tumblr unveiled plans to move into content marketing. Snapchat will start pushing original content created by its newly hired media team through…