Facebook is testing out a new kind of ad targeting that matches offline purchases to Facebook profiles.
Pepsi took a risk equipping 4,500 employees with iPhones in an effort to improve operations for their merchandisers. Pepsi’s app was created in-house and automates logistics like scheduling a delivery route, managing…
And again, Fox is suing Dish over the Hopper. After a failed lawsuit over the Hopper DVR’s ability to skip commercials, Fox is going after the network for delivering live and recorded TV to computers, phones, and tablets through the Internet. Fox argues that this feature breaches Fox’s…
Facebook, at an event today, expanded graph search from its original 100,000 beta testers to “hundreds of thousands” of users, and is trying to convince even more users to get on an early access waiting list. It’s accomplishing the latter via the former: when new people get…
Tumblr, the blogging network that boasts over 170 million monthly visitors, began to run ads last year for the first time — a decision that ran against the stated ethos of CEO David Karp, who once said that “[the company is] pretty opposed to advertising. It really turns our…
