All Stories published by IPG Media Lab on June 02, 2015

On Trend: Social Commerce Heats Up Again With “Buy Buttons”

It all started last summer with Facebook testing “buy buttons” in newsfeed ads, which Twitter quickly followed by rolling out its own “buy now buttons” in September. Neither really gained much traction in the following months…


Vimeo Adds Subscription Model To Help Creators Monetize

Read original story on: TechCrunch

Vimeo will now allow video creators to charge for monthly subscriptions to their libraries of content, in addition to the video-on-demand feature it added back in 2013 for…


On Trend: Tech Companies Improving User Privacy Measures

On Monday, Facebook announced that it has added support for PGP-encrypted emails, which will help encrypt the maintenance and notifications emails Facebook currently sends. This means that, theoretically, email services like Gmail…