All Stories published by IPG Media Lab on April 15, 2015
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Foursquare Leverages Location Data Into New Ad Platform

Read original story on: VentureBeat

Today Foursquare unveiled its newest ad platform, Pinpoint, which enables brands to target Foursquare users based on where they’ve been. The platform isn’t limited to…


Apple’s Music App Is Getting “Spotified”

Read original story on: 9to5Mac

Earlier this week, Apple released the first developer beta of iOS 8.4, giving the world a first look at its long-rumored redesign of the Music app. And with its all-new interfaces and improving queuing…


Apple Watch May Help Make Playlists Based On Your Pulse

Read original story on: PSFK

Apple Watch comes with a lot of sensors to measure your biometric data such as heartbeat rates, movements, or calorie burns, primarily for health and fitness purposes. But that…


It’s A Match: Tinder Integrates with Instagram

Read original story on TechCrunch

Tinder’s latest update allows users to uncover more information about their potential matches by showing all Facebook interests rather than just common ones, shared connections, and most…