New research study details consumer expectations of and reactions to personalized ad experiences.

Consumers are immersed in digital content and ads across a range of devices on a daily basis…

A new survey from Pew Research Center revealed some interesting insights into mobile user behaviors of US consumers.

Nearly one in five American adults now use mobile as primary source of Internet access, a group that, as the…

Read the original story: The Verge

Continuing the eff0rts to broaden its content, Twitch has announced that the season opener of HBO’s critically acclaimed series, Silicon Valley, will stream on its site next…

Read original story on: CNET

Without much fanfare, Google unleashed its Chrome OS onto a fleet of new devices, including the new Asus Chromebit dongle, Asus Chromebook Flip, and two laptops from Chinese manufacturers Hisense and Haier…

Read original story on: The Next Web

Ford CEO Mark Field revealed in a recent interview with BuzzFeed that the company has been developing its own ridesharing service named Dynamic Shuttle. Earlier this year at CES, Ford…

Read the original story: AdWeek

Partnering with Bud Light to promote its “Whatever, USA” campaign, Tinder unveiled its first-ever native video ad, which invites users to “swipe right” on Bud Light’s Tinder profile to…