A Fall from Grace: How Duolingo Mishandled Its Social Media Crisis

Balenciaga Ad Promotes Child Pornography | Arrogantly Dumped, Angered Netizens

The Unhappy Meal

The story of the Pride Whopper launched by Burger King and the Backlash that followed.

The Provocative World of Balenciaga: How Far is Too Far?

From Bad to Worse: Balenciaga’s Misguided Attempt to Court a Younger Audience

Balenciaga screwed it up

Last November, Balenciaga launched a holiday ad campaign featuring children holding teddy bears in bondage…

You’ve Got Mail: A Digital Production

Email Marketing today: obsolete or an absolute?

M&M’s Spokescandies Are Back For Good Following Controversy

How companies can handle crises through social media in this day and age? Slack gives the perfect example

Social Media Crisis of Ulta Beauty — want to be a mom?

Balenciaga’s BDSM AD

On December 2nd, 2022, The luxury fashion company ignited backlash with the photo shoot, which showed the young kids…

Did FIFA manage Crisis WELL?

Did FIFA do a good job on crisis?

What NOT to do if you get boycotted on social media: A step-by-step guide.

Jeffree Star Cosmetics’ Email Experience

Pushing the Boundaries or Crossing the Line? The Blurred Ethics of Shock Advertising

📍Marked Safe from The Ticketmaster Games

From Taylor Swift, to Beyoncé, to Drake — the ticketing giant poses an (unnecessary)…

Do You Like To Cook?

I came from China, so if anyone asks me which country has the most delicious food, I would say China immediately. Not sure…

P&G: Respect Your Target Customers

Talking about the social media crisis in the beauty/skincare industry, the first example that pops…

Water Can Carry a Boat, But it Can Also Overturn it