San Francisco Should Always Have a Subway Under Construction

A couple of years ago, I was with my friend Adam Cohn when he made this simple yet important declaration — “San Francisco should always have a subway under construction.” My first reaction was to think of every possible…

Things I Do For White People

Sometimes, I walk off the curb. Other times, I make sure I am not breathing too hard. I try and smile more. I slow my pace, especially in PM hours. I speak slow and deliberately. I mind my hands. I make sure my shadow doesn’t lurk too close behind you. I don’t ever want to be…

Lean vs Design Thinking

A Product Manager’s thoughts and findings.

Why I don’t change my profile picture during a tragedy

I don’t often post to Facebook, because I find it to be generally full of content I don’t care a whole lot about, and it seems useless to add anything of my own to the pile. As a medium it’s flippant, and a statement about the…

I Love Lyft, But I Have to Tell This Story

Preface:

The Ultimate Website Analysis Checklist (Revised for 2020!)

My name is Michael Schwartz, and if your name is too, here’s a free ticket to Dubai.

My name is Michael Schwartz, and if your name is Michael Schwartz too, I want to give you free plane tickets that will take you across the world and explore a luxurious locale.